Privacy Policy
Swiss Road & Weather Intelligence GmbH values your privacy and is committed to protecting your personal data. This Privacy Policy describes how we collect, use, and share your information when you use our online platform, "our site," which provides real-time Swiss road condition mapping, mountain pass status and closure alerts, road weather forecasting (RWIS), vignette requirement guides, live webcam and sensor data integration, and related services. This website is developed in compliance with Google Ads and Bing Ads advertising guidelines and fully follows them.
1. Information We Collect
We collect various types of information to provide and improve our services to you.
1.1 Information You Provide to Us Directly
- Account Information: When you register for an account or subscribe to our newsletter or SMS push alerts, we may collect your name, email address, phone number, and preferences for alerts.
- Communication Data: If you contact us via email or other methods, we will collect the content of your communication, along with your contact information.
- Subscription Information: For access to certain API feeds or enhanced services, we may collect billing and payment information, though actual payment processing is handled by third-party providers.
1.2 Information Collected Automatically
- Usage Data: We collect information about your interactions with our site, such as the pages you visit, the features you use (e.g., specific road conditions queried, routes planned), the time and date of your visits, and the links you click. This includes data related to your use of specific services like heavy vehicle route planning or tourist routing.
- Device and Technical Information: We gather information about the device and software you use to access our site, including your IP address, browser type and version, operating system, unique device identifiers, and mobile network information.
- Location Information: With your consent, we may collect precise or approximate location information (e.g., GPS, Wi-Fi, or cellular network triangulation) to provide location-based services like relevant road alerts or nearby webcam views. You can disable location services through your device settings.
- Cookies and Similar Technologies: We use cookies and similar tracking technologies (like web beacons and pixels) to track activity on our site and hold certain information. These are used for functional purposes (e.g., remembering language preferences), performance (e.g., analytics), and advertising (compliant with Google Ads and Bing Ads guidelines).
2. How We Use Your Information
We use the information we collect for various purposes, including:
- To Provide Our Services: Operating, maintaining, and improving our real-time road condition mapping, mountain pass status, road weather forecasting, vignette guide, and other integrated services.
- To Personalize Your Experience: Tailoring the content and features you see based on your location, preferences, and usage patterns (e.g., preferred routes, alert settings).
- To Send Communications: Delivering newsletters, SMS push alerts for commuters, and other operational messages related to road closures, incidents, or service updates.
- For Analytics and Research: Understanding how users interact with our site, identifying trends, measuring the effectiveness of our services, and performing data analysis to improve user experience and service offerings.
- For Security and Fraud Prevention: Protecting our site and users from unauthorized access, fraud, and other malicious activities.
- To Comply with Legal Obligations: Adhering to applicable laws, regulations, and legal processes.
- For Advertising and Marketing: Displaying relevant advertisements on our site and other platforms, in full compliance with Google Ads and Bing Ads guidelines regarding data privacy and user consent.
3. How We Share Your Information
We do not sell your personal data. We may share your information in the following circumstances:
- With Service Providers: We engage third-party companies and individuals to perform services on our behalf (e.g., hosting, analytics, payment processing, email delivery). These providers have access to your personal data only to perform these tasks and are obligated not to disclose or use it for any other purpose.
- For Legal Reasons: We may disclose your information if required to do so by law or in the good faith belief that such action is necessary to comply with a legal obligation, protect our rights or property, or ensure the safety of our users or the public.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your personal data may be transferred as part of the transaction. We will notify you of any such change.
- With Your Consent: We may share your information for any other purpose with your explicit consent.
- Aggregated or Anonymized Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you. This data may be used for research, industry analysis, demographic profiling, and other business purposes.
4. Data Retention
We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements. When we no longer need to process your data, we will either delete or anonymize it.
5. Your Data Protection Rights
Under GDPR and other applicable data protection laws, you have certain rights regarding your personal data:
- Right to Access: You have the right to request copies of your personal data.
- Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or incomplete.
- Right to Erasure (Right to Be Forgotten): You have the right to request that we erase your personal data under certain conditions.
- Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data under certain conditions.
- Right to Object to Processing: You have the right to object to our processing of your personal data under certain conditions.
- Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
- Right to Withdraw Consent: Where our processing is based on your consent, you have the right to withdraw your consent at any time. This will not affect the lawfulness of any processing carried out before you withdraw your consent.
To exercise any of these rights, please contact us using the contact details provided below. We will respond to your request within one month.
6. Security of Your Data
We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal data, we cannot guarantee its absolute security.
7. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
8. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Swiss Road & Weather Intelligence GmbH
- 46 Zurichstrasse, 4th Floor
- Winterthur, Zurich, 8400
- Switzerland